What's Inside
The 6 Pillars
Curriculum
These 6 P’s are foundational pillars that we love coaching our program members on in order to build a sustainable freelance business.
01
Positioning
Positioning allows you to carve out your own lane in the freelance industry. We'll take you step-by-step through developing messaging that speaks to your target clientele, allows for you to charge premium rates, and sets you apart from other photographers.
3 Sections
11 Lessons
6hr 42m
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02
Portfolio
Design a well-thought-out portfolio that does the heavy lifting for you. We'll help you understand all of the necessary components to include and perfect on your website and social media channels so that brand decision-makers can quickly understand that you'd be a good fit for their projects.
4 Sections
17 Lessons
8hr 1 m
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03
Pricing
Our approach to pricing involves tailoring your rates to the project at hand. We do this by providing our members with overall benchmarks, and then helping them craft bids based on their skill level, comparable references within our client portal, and the unique scope of the projects. We also help you implement proven upsell strategies to unlock bigger profits.
2 Sections
10 Lessons
9hr 8m
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04
Pitching
Pitching can be light and fun. We'll show you strategies that allow you to showcase the value you provide to brands and charge premium rates for your services. Get ready to fall in the love the process of landing new clients.
5 Sections
19 Lessons
10hr 17m
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05
Production
We'll help you navigate everything that happens after you book a project. Learn the best industry practices for talent scouting, location scouting, hiring contractors, getting insurance, charging fees, managing schedules, overcoming conflicts, and even asset delivery.
2 Sections
8 Lessons
3hr 58m
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06
Partner
Everything we do is focused on long-term relationships. We've designed an end-to-end client experience you can steal for your own business to seamlessly transition your favorite one-off clients into retainers that pay you monthly or quarterly for consistent content and campaigns.
1 Section
9 Lessons
5hr 35m
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Bi-Weekly Calls
It doesn't stop there.
During your membership, you'll be invited to join ongoing live, virtual workshops, activities, and guest expert panels that dive deeper into our framework.
Members-Only
Group Strategy Calls
& Workshops
Two Wednesdays each month at 1pm EST
Join live (unmute and ask questions) or watch on your own time
RSVP in Advance
Watch Recordings
Apply to Your Business
Group Strategy Calls
Upcoming Calls
Join us inside our Program twice a month for workshops, discussions, and live group coaching.
Our Membership
We built this for you.
Training, mentorship, tools, and community. Get access to the program that hundreds of photographers and videographers have used to accelerate their growth.
Toolkit
We never want you to start from a blank screen (unless you want to). Get access to every tool you can think of including contract templates, email scripts, income projection planners, production guides, proposal decks, discovery call outlines, and much more.
Community
Connect & Network
with Peers
Our program puts community at the center. Our members can post threads asking for help, direct message other members (or start a group chat right in our portal), and talk through ideas together on our Group Strategy Calls.
Community Spaces
Imagine being welcomed into a community of over 150 other freelancers—the kind of community that never misses a beat in lifting you up when you're down or congratulating you on your most recent success. 'Community over competition' isn't just a saying to us; it's the fundamental principle of our program.
Strategize with Peers Who Get It
Need help figuring out what direction to go?
Get Feedback on Projects
A second, third, or fourth set of eyes?
Celebrate and Debrief the Wins
Dive into the results.
Community Over Competition
Running a freelance business can be lonely.
Hands down, the best way to learn is to see it happening in real-time. This is that group for you. It’s like a being on a team with shared goals and values, and it feels awesome.
Membership Pricing
Our Membership
You don't need to have it all figured it out to belong here.
Join, go at your own speed, connect with like-minded freelancers, and take advantage of our tools, trainings, and resources.
All Housed Within Our Private Portal
When you join, you'll be invited to create an account in our client portal. This is where you'll get access to RSVP for future events, post and comment in the community forums, direct message us and your peers, and go through all the tools and trainings.
"Through the program I gained a lot of knowledge on the business side of freelancing. It has helped me feel more confident when it comes to pitching my services and selling myself. I feel like I have gained invaluable knowledge as to how I should be running my business, working with clients, pricing my services and gaining more clients.
I am now primarily work in the outdoor brand niche and have been able to solidify two retainer clients. This has been huge for my financially stability."
Ian MacFadyen
@ianfilmed
Real freelancers,
transformational journeys.
Hear from current and past members
Active Members
Average Project Size
Program Alumni
Featured Members
Current and Alumni
Founded by Paul Weaver
After working with over 100 brands as a freelance photographer and videographer, Paul set out to build a platform for helping other freelancers build sustainable, long-term businesses.
Membership Pricing
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Frequently Asked Questions
Upcoming Events
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Disclaimer
All sales are final.
We love this program and stand behind the quality of the training, support, and tools. Because of the instant access nature of this online program, there are no refunds available under any circumstances. Please make sure you’re making a well-informed decision.
The information presented on this website is solely for information purposes. We do not provide legal, financial, or other professional advice through this website and we are not responsible for any errors or omissions. It is your responsibility to seek advice from a licensed professional. Any reliance you place on such information is strictly at your own risk.
We try to ensure the accuracy of information on this website, but there may be mistakes, errors, or omissions. We are not responsible for any damages caused by errors, omissions, or mistakes on our website.
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Any earnings or examples on the website are provided for informational purposes only. We make no guarantees as to any financial outcome through the use of our website or attendance to our events. We are not responsible for your future success, decisions, or income level.
All testimonials, statements, examples, photos, and opinions on the website are provided for informational purposes only. They are not a guarantee that you will achieve the same or similar results. You understand that your results may vary.