Photography Business / Live Workshop
Build a photography service around long-term visual direction, yearlong brand partnerships, and predictable monthly revenue.
Explore the workshop

From vendor to creative partner
01 / 05
The Retainer Studio
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The premise
Brands rarely need one good image. They need a visual direction they can build on—month after month, across launches, channels, and changing business priorities.
This workshop shows you how to package that continuity as a premium photography retainer: a clear offer, a sustainable scope, and a sales process that positions you as an ongoing creative partner rather than a one-off production expense.

Not more projects.
Better partnerships.

Five sessions / Four hours

Positioning the partnership
Identify the recurring visual problem you are uniquely positioned to solve—and the brands most likely to value it.
Live online / Spring 2026
9:30 AM
Move from selling isolated shoots to solving an ongoing visual need. We’ll identify the brands, problems, and points of view that make a yearlong partnership feel inevitable.
9:30 AM
Define a clear monthly scope that protects the work and your time. We’ll structure deliverables, production rhythms, usage, boundaries, and the right level of access.
10:15 AM
Price the value of consistent creative direction—not a discounted bundle of shoots. We’ll model capacity, margin, production costs, and monthly recurring revenue.
11:05 AM
Turn your visual point of view into a business case. We’ll build the conversation, proposal, and proof that help a brand commit to twelve months instead of one campaign.
12:00 PM
Create a working rhythm that improves the brand and deepens trust over time. Learn how to report value, renew early, expand scope, and build referrals from the partnership.
12:50 PM

The Retainer Studio
Live / Online
Workshop ticket
Spring 2026
Build yearlong brand partnerships.
$30
One workshop seat
Live attendance + seven-day replay
Single payment
Date
Spring 2026
Format
Live online
Schedule
9:30 AM–1:30 PM
Curriculum
Four hours / Five sessions
Included with your ticket
—
Retainer pricing calculator
—
Scope and proposal templates
—
Sales conversation guide
—
Seven days of recording access
Questions before joining?
View workshop details

A better client model
01
02
03
04
The business model
One-off projects reset the sales cycle every month. Retainers let each new relationship add to a dependable base, so your attention moves from finding the next job to making the current partnership more valuable.
Before
One-off projects
Jan
Apr
Jul
Oct
Dec
Booked
Deliver. Invoice. Start the sales cycle again.
After
Recurring partnerships
Partner 03
+$2.5k / mo
Partner 02
+$4k / mo
Partner 01
+$3.5k / mo
Recurring base
$10k / month
Each partnership adds to what is already working.
Retainer calculator
Start with the monthly value of one shoot, choose how the client is invoiced, then see what happens as ongoing partnerships begin to stack.
Monthly shoot price
$
2500
The value delivered to one brand each month.
Billing rhythm
Monthly
Quarterly
Quarterly billing collects three months of work in advance.
Active retainers
−
3
+
Model between one and five ongoing brand partnerships.
Monthly invoicing
$2,500 / invoice
Partner 03
$2,500 / mo
Partner 02
$2,500 / mo
Partner 01
$2,500 / mo
Monthly recurring base
Annualized revenue
$90,000
Client invoices
12 / year
A simple revenue model before production costs, taxes, and project-specific expenses.

Consistency creates recognition.
The long view
A retainer gives the visual direction room to become more distinctive with every brief, rather than starting from zero each time.

What you leave with
You’ll leave with a defined yearlong photography offer, a pricing model grounded in your capacity, and a proposal structure you can take into your next brand conversation.

A creative partnership, built to deepen over time.
01
A clearly positioned retainer offer
02
A sustainable monthly scope
03
A pricing and revenue model
04
A proposal and sales framework

The Retainer Studio
Live / Online
Workshop ticket
Spring 2026
Build yearlong brand partnerships.
$30
One workshop seat
Live attendance + seven-day replay
Single payment
Date
Spring 2026
Format
Live online
Schedule
9:30 AM–1:30 PM
Curriculum
Four hours / Five sessions
Included with your ticket
—
Retainer pricing calculator
—
Scope and proposal templates
—
Sales conversation guide
—
Seven days of recording access
Questions before joining?
View workshop details
The details
Who it’s for
Established photographers and small creative studios who do strong brand work but are tired of rebuilding their pipeline after every project.
How it works
Five live, focused sessions with practical exercises and room for discussion. Bring a past client, an active lead, or a brand you would like to work with for a year.
What’s included
Four hours of live teaching, a retainer calculator, scope and proposal templates, a sales conversation guide, and seven days of access to the recording.

Spring 2026 / Online
Reserve your place
The Retainer Studio
A live workshop for photographers ready to turn strong one-off work into lasting brand partnerships.
Workshop
Live online / Spring 2026
Questions
Follow
Instagram / YouTube
Based
Available worldwide